From Strategy to Automation: Mastering Social Media Marketing with A.I

The Kursus Berbayar: Social Media Marketing Dengan Bantuan A.I was successfully conducted from 26–28 July 2025 at Kolej Komuniti Segamat (Bandar IOI) under the Program Pembelajaran Sepanjang Hayat (P.P.S.H). As a leading institution in community-based and lifelong learning, Kolej Komuniti Segamat (Bandar IOI) continues to empower individuals and entrepreneurs with practical, industry-aligned digital skills for today’s fast-evolving marketplace.

This intensive short course equipped participants with a solid understanding of the fundamentals of Artificial Intelligence, emphasizing responsible A.I usage and effective prompting for text and image generation. Through hands-on application of tools such as Gemini AI, ChatGPT, Leonardo AI, Kling AI, Suno AI, Canva, and Buffer, learners explored how multiple A.I platforms work together to support trend analysis, market research, and content strategy. The program focused on creating impactful A.I-driven social media content and automating marketing campaigns, enabling participants to plan, execute, and scale social media marketing efforts with greater efficiency and creativity.