Cutting-Edge Style: Barberpreneurship Powered by A.I Marketing Automation

The Barberpreneur & Automasi A.I Dalam Pemasaran course was successfully conducted on 15–16 October 2025 at Politeknik Melaka, bringing together creativity, entrepreneurship, and digital innovation within the grooming industry. The program was supported by strong academic and skills-based collaboration, reflecting the growing need for modern marketing strategies in niche service businesses.

As a key contributor to community-focused and lifelong learning initiatives, Kolej Komuniti Segamat (Bandar IOI) is well known for empowering individuals with practical, industry-relevant skills that blend creativity, technology, and entrepreneurship. Its continuous efforts in digital upskilling align closely with the objectives of this course, particularly in advancing A.I adoption for small business growth.

Throughout this intensive short course, participants were introduced to the fundamentals of Artificial Intelligence and the responsibilities of ethical A.I usage. Using tools such as Gemini AI, ChatGPT, Leonardo AI, Kling AI, Suno AI, Canva, and Buffer, learners explored basic prompting for text and images, understood how multiple A.I platforms work together, and applied A.I for trend analysis, market research, content creation, and automated social media marketing. The program equipped aspiring barberpreneurs with digital strategies to elevate their brand presence, streamline marketing efforts, and stay competitive in the modern grooming business landscape.

Participant's Work